Lights. Camera. Action. Why is entertainment an important factor at your event? Find out why in our blog post.
Posts Tagged ‘TalkingTree Creative’
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SHARING THE STORY: TALKINGTREE CREATIVE
A fresh coat of paint ushers in an opportunity to reflect, review, and lay the groundwork for the future. TalkingTree Creative is a full service event marketing and communications company that transforms brands and generates engaging experiences for a wide range of businesses and communities. We offer a unique skillset in creative content, event planning, motion media, and entertainment. In this post we’ll get things started by giving you a little insight into the kind… Read More
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How Video Marketing Built an Entire Brand
When BH Cosmetics launched it’s first video marketing initiative in 2009, it was an online only retailer. Four years, 200,000 videos and 100 million views later, the cosmetics company is one of the main retailers in the lucrative 13 to 25 year old demographic, competing with industry giants like MAC cosmetics. Not only that, BH is looking to expand operations from the virtual world into the world of brick-and-mortar. So how did a small online… Read More
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YouTube Gets Better For App Developers
App developers looking for more data storage on YouTube got their wish recently. YouTube offers courtesy Data API (Application Programming Interface) units that allow app developers to upload a certain amount of videos and also regulate the amount of read and write operations apps can perform every day. The number of Data API units increased from 5 million per day to 50 million per day. YouTube also reduced the cost of uploading videos, previously at… Read More
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Online Video Services: YouTube vs. Vimeo
In the world of online video, YouTube is far and away the number one player. According to smartupstart.com, “Of the 182 million Americans who watched a streaming video in May [2013], 154.5 million watched it on YouTube.” This is a staggering 85% market share. However, this is not to say that YouTube is the only option when it comes to online video. Another less well known service is Vimeo. Founded in 2004, the primary benefit… Read More
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DIY Video Production: Not as Easy As it Seems!
With all of the access and availability to cheap video equipment and video programs such as iMovie, FinalCut, and online video editing programs such as Animoto, many companies are attempting to make and produce their own video content. While there are a lot of inexpensive options out there, using those options does not guarantee a good or even usable final product. Many of these video editing programs have steep learning curves and are not as… Read More
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The Benefits of an In-House Multimedia Department
Have you ever seen a video campaign for a company that has gone viral? Whether it’s a clever video or one that grabs people’s attention, it still ultimately conveys that company’s goals, identity and vision. These videos are a tool that businesses use to get noticed and create certain feelings within potential customers and clients. No matter what business you’re in, whether you handle security for high-end defense contractors or if you’re in the plumbing… Read More
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Delivering Your Companies Identity
There is nothing more important than a company’s identity. The values, culture and interests of a company is very important to consumers. It can facilitate the customers understanding of the brand and core values. Additionally, it can help the consumer decide if they would like to do business with your company. Positive values will resonate well with the customer and encourage interaction with your company. Accurately delivering your company’s identity can prove to be tricky… Read More
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The Importance of Using Video on the Web
If used correctly, a video can bring your website to life. In fact, videos are considered to be one of the best communication methods. It is much easier to understand something once it is visualized instead of reading words on a screen. Additionally, a video excites your senses; it engages your eyes and ears to understand a message. Why Video is a Good Idea If it the product doesn’t already exist, you can bring it… Read More
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How Testimonials Can Help your Business
Whether through word-of-mouth marketing, social media recommendations, or procured endorsements, one thing’s for sure: the success of your company relies heavily on the experiences others have had in doing business with you. Testimonials can go a long way in helping your business land new leads and experience record growth by contributing positively to your online reputation management. Video testimonials take these references to the next level, putting a face to the satisfied customer and telling… Read More