Once a video project has been planned and storyboarded, and all of the necessary footage has been shot, it’s up to the production company to begin the work of transforming the raw materials into a polished final product that’s ready for viewing by your target audience. We do this through the process of post-production. Post-production is one of the most important steps of making a video, and a great production company like TalkingTree Creative can… Read More
Archive for the ‘Video Marketing’ Category
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The Process of Starting a New Video Production
For brands looking to make an impact and reach their customers these days, video is one of the most essential tools available. But to get the most out of a video marketing campaign, you need to plan extensively for each step of the production process from start to finish. Most marketers have trouble when it comes to the start of a new video production – they’re not quite sure where exactly to begin. Producing a… Read More
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Video Production at Events with Custom Studio Programming
Events are great opportunities for brands to network, collaborate, and share valuable information with each other and their target audiences. However, you may be wondering if there’s a quick, efficient way to share knowledge at events with your target audience in an engaging manner. TalkingTree Creative has a solution for you – custom studio programming at your events! Custom studio programs allow you to produce a wealth of relevant content for your audience in a… Read More
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Why Studio Webcasts are Working for Brands
Brands that are looking to get their content out to their target audience have a lot of options to choose from. Though traditional mediums such as print and television are declining, there is a massive opportunity to use the power and ubiquity of the internet, and specifically, that of online video, to get your branding message out there. Recently, studio webcasts are proving to be effective at engaging audiences for companies in a variety of… Read More
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The Different Types of Stories You Can Tell in a Video
Corporate videos can do many things depending on your vision for them. They can deliver crucial information to your target audience to help them make more informed decisions. They can explain how your product or service works and why your target audience should utilize it. Increasingly, brands are using videos as a means of telling a story. Your story can create a powerful impression on your audience and lead to the kind of brand loyalty… Read More
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4 Creative Ways to Boost the ROI of a Video
You spend a lot of time, effort, and budget into making your corporate video the best that it can be. And after all of that hard work, it is really exciting to see your video go live and garner great engagement from your target audience. But do you have a plan in place to make the most out of your creation? The most successful marketing professionals put their content to work for them by maximizing… Read More
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Video Production Statistics from 2017 that You Need to Know
2017 was a banner year for online video as we saw more and more companies shift marketing resources to this new trend. Great video production has become a must-have as marketers have recognized the potential for online video to engage their target audiences more deeply than other branding mediums. Recently, Demo Duck published the results of a survey that aimed to take a closer look at how professionals are creating and using online video. These… Read More
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How Are Brands Using Virtual Reality to Engage Their Customer Base?
Virtual reality has taken the technology and marketing worlds by storm, and consumers are stepping up to the plate to engage with virtual reality experiences. No matter what size your business is, incorporating virtual reality into your marketing strategy can be intimidating. Here are some of the best ways to engage your customer base with virtual reality.
