Event planners have been quick to adopt technology to help create novel experiences for their attendees. Social media strategy, unheard of as recently as a few years ago, is now a central part of event production and can make or break an event. Not only is social media important for branding and promoting your event, it is also a window into the minds of your attendees. Event planners can gain useful insights and learn from… Read More
Archive for February, 2017
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Samsung Takes Over New York Fashion Week with Virtual Reality
The fashion industry has been flirting with the tech industry for several years but a true connection between the two hasn’t quite materialized. While Apple tried to court the fashion world during the rollout of the Apple Watch a couple of years ago, it didn’t seem to quite stick. Samsung, however, elevated its stature in the fashion world this year by utilizing its virtual reality platform in unique ways at New York Fashion Week.
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For the Future: Trends That Are Reshaping the Events and Meetings Industry in 2017
As the new year 2017 rolls on, we’ll see new trends take over and reshape what we thought the industry could be and could do. Several of these emergent trends are already well on their way towards revolutionizing what we thought of the industry itself. What kinds of trends are these, and what can we expect other trends to do once they inevitably arise?
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How to Effectively Use Facebook Live Video at Your Event
Facebook Live has been generating a lot of buzz lately in the world of event planning. This platform of live video streaming has the potential to grow engagement with your event dramatically and may even boost its attendance in future years. Today, we’ll discuss what Facebook Live is and the benefits of using it for your next event.