We talk a lot on our blog about online video marketing and how you can use video content to reach consumers. The applications for video in this context are many, and there are lots of great opportunities to utilize… Read More
Archive for May, 2014
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Long-Form Video and Online Marketing
There’s no doubt that in the world of online video marketing, short-form content is getting most of the attention these days. Instagram and Vine are both pushing the video features of their platforms, and marketers are picking up on… Read More
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Five Important Video Marketing Statistics to Remember
There is substantial evidence that confirms the great potential of online video marketing. From engagement to shareability, videos enjoy a significant advantage in the world of content marketing. This week, we’ll take a look at some of the numbers that… Read More
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Building a Brand with Online Video Marketing
Building a brand is one of the most critical things any business can do to ensure its success. Branding is important because it gives your business an identity. People like to be able to identify with a business for… Read More
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The Impact of Video Length on Engagement
It’s a well-known fact that you have a limited window in which you can engage a viewer of your video. This is dependent on several factors, not all of which you can control. However, by keeping in mind how… Read More