Video killed the radio star, so they say. Video, however, was not wiped out by the internet star, in fact they have come together nicely in the form of one of the most visited sites on the planet, YouTube…. Read More
Archive for September, 2013
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Micromanaging Video Marketing with YouTube Analytics
In order for a video marketing strategy to work, it has to be a calculated and concerted effort. You can execute your plan down to the smallest detail, but gauging the reaction of the target demographic is just as… Read More
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How Video Marketing Built an Entire Brand
When BH Cosmetics launched it’s first video marketing initiative in 2009, it was an online only retailer. Four years, 200,000 videos and 100 million views later, the cosmetics company is one of the main retailers in the lucrative 13 to… Read More
YouTube Comment Moderation Allows Targeted Comment Management
A common criticism of YouTube is that its comment moderation system needs to be changed. Its emphasis on showing the most recent comments means that relevant comments are often pushed out of the way by more recent comments that may… Read More
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