One of the biggest draws of online video giant YouTube is that all of the content on the website is free to watch. Seeing the potential revenue that it’s missing out on, YouTube has started working to capitalize on the success of its users. First came advertisements that showed up before videos. While they may have been an inconvenience for users, the content was still free, and most ads could be canceled after five… Read More
Archive for October, 2013
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Bill Nye is Back, But on YouTube this Time
Bill Nye the science guy is back in action, but you won’t see him on public television, where his popular educational show was programmed in the 1990’s. The science guy has made the move to Youtube, where he’s been making short videos about NASA’s Juno spacecraft under a series called “WhyWith Nye.” The spacecraft is on its way to Jupiter and is expected to reach the solar system’s largest planet in 2016. The fact that… Read More
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YouTube Marketing Mistakes
There are several keys to developing an online video marketing strategy. However, sometimes businesses place too much emphasis on certain strategies, while giving little thought to others. Consequentially, their videos don’t generate the interest they had hoped for. Lets talk about some marketing mistakes that are common in the YouTube sphere. Viral videos is a big buzzword, but the reality of the situation is that there is no real formula for making a video go… Read More
