You’ve almost certainly been to an event in which the multimedia was run by an AV company, though the chances are also good that you don’t remember which event it was, or even much of what it was about. There’s a good reason for this, and it lies in the difference between an AV company and a professional event production company. This week we’ll talk about the differences between the two, and which one… Read More
Archive for August, 2014
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The Role of Interactive Multimedia in Corporate Event Production
Multimedia plays a key role in successful corporate event production. Multimedia gives the audience a new platform on which to refocus their attention after successive speakers, and when done correctly can really capture and utilize this attention to motivate audience behavior. It’s fair to say that without the right approach to its multimedia component, an event will suffer. And despite the great opportunities offered by multimedia now more than ever, many events fail to… Read More
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The Power of Face to Face Events
For all the benefits today’s online-centric culture has brought us, it’s not without its faults. With so much available at our fingertips, it’s not uncommon for people to become almost immune to all of the information that speeds by us every day. The never-ending procession of news stories, social media feeds, emails, messages, becomes almost hypnotic, and the weight of this information is tempered in the process. This is why face to face events… Read More
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Corporate Event Production: What Does an Independent Producer Do?
As we discussed last week, corporate events offer a golden opportunity for your organization to leave a lasting impression on your audience. Failure to capitalize on this opportunity can be attributed to several sources, but it stems from the fact that the event was unable to make a connection with the audience and build on that connection to engage and inspire the audience. The reason for this can be found in the approach to the… Read More
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Why You Need an Independent Producer for Corporate Events
Corporate events offer a unique opportunity in the business world. They allow you to put your best foot forward and deliver a stunning performance that wows the audience and leaves them with a memorable impression of your organization. Unfortunately, many companies don’t take advantage of this opportunity. How many corporate events and presentations have you been to that seem to drag on with boring speeches, uninspired Powerpoint presentations, and a general lack of direction? You… Read More
