If you work in sales, you know plenty about CRM, or customer relationship management. You also probably know how beneficial video is to you and your team with respect to CRM. If you can’t be there in person, video is definitely the next best thing. But until recently, one drawback with video was that you weren’t able to see if the lead you were targeting even watched it. Now however, there are several video marketing… Read More
Archive for January, 2014
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Why You Need Video on Your Website
Statistics are a great way to break down complex ideas into points that are easy to take in and easy to remember. The following statistics from digiday.com highlight the importance of using online video to build your brand and drive traffic to your website. 2014 is expected to be a huge year for online video, so keep these in mind as you decide what strategies are best for your business in the new year. … Read More
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Video Ideas: Repurposed Content
Coming up with ideas for video content doesn’t have to involve reinventing the wheel. In fact, simple may be better in a lot of cases. One simple but effective content strategy for video for your website is the repurposing of content which already exists in other forms. Making the Old, New There’s probably a lot of content that already exists on your website. It may be in the form of product descriptions, articles, testimonials,… Read More
