Date: Fall, 2017
Location: Williamsburg, VA
The HughesNet Summit is a retailers’ meeting for Hughes’ consumer service of satellite internet. Dealers and agents of the service are invited to a 3-day-long event where they receive company updates, promotions for new locations and selling incentives, along with feedback and networking opportunities.
Roughly the same group of people return year after year to this event, so we are faced with the challenge of keeping the weekend entertaining and fresh. This is also a time where HughesNet attempts to strengthen its relationships with dealers by showing them a good time and demonstrating appreciation for their retailers.
The most recent Summit took place in historic Williamsburg, so we designed a hard set of a colonial town with a vanishing perspective and a cobblestone walkway to the front of the stage. We projected a sky, clouds, logos and live scenery onto the backdrop, and we hired a Thomas Jefferson impersonator who spoke of his experience “selling the idea of a new country.”
We also produced video bumpers for presenters, custom graphics for presentations, original videos, and more.