Virtual Events, Real Experiences
At TalkingTree Creative, we have extensive experience producing virtual and streaming events that give your audience a branded, multisensory, immersive experience. With advancements in 3D imaging and virtual reality, the virtual event experience can be so much more than watching a web-hosted PowerPoint presentation. We use top-of-line tools to give your guests an experience that looks and feels just like a live event.
A virtual event can be as basic as a pre-recorded meeting (otherwise known as a webcast), all the way to a fully immersive VR experience. For most clients, we start by designing a custom user-interface that uniquely represents your brand, and then we make it an interactive experience so that a virtual viewer has many of the same options to participate and engage as your live attendees.
Engagement and Interactivity
Just like an in-person event, a key objective of virtual events is to engage the audience. We achieve high levels of engagement by creating opportunities for attendees to interact and participate with the content and other guests. We make sure that even though attendees are behind a computer screen, you can still achieve the same level of engagement as you would in-person.
Live polling, virtual hand-raising, remote Q&A sessions, audience chat, and custom calls-to-action make our virtual event platform an engaging experience for your guests.
The virtual event space has endless opportunities for networking among our participants. Event apps that track audience interests and analytics might suggest virtual meetups or chats based on shared interests, job title, enthusiasm for specific topics, and more. Imagine notifications that alert attendees of other participants nearby with similar interests and lists public meeting places nearby for local meetups.
Tradeshow and demo integrations
Give your sponsors a place to set up shop and promote a product or service with a dedicated exhibit area.
Continuing Education and Certification
Your audience wants to keep up to date with the latest information and certifications in their field. We offer many ways to deliver that information, quiz them on their knowledge and account for the credits they earn. Want to deliver the certificate right to their in-box? No problem, we can take care of that too.
Leverage gamification to motivate your attendees to take action, or just to keep them awake and engaged. Basic gamification might be awarding points for session attendance, interaction with others, breakout participation, etc. Or, take it to the next level with scavenger hunts, hosted game shows, virtual escape rooms, and more.
Give your attendees something fun to do during breaks like an instructor-led yoga session, live musical entertainment, a silent auction, ect.
Branded Event Platforms
Virtual events with TTC are platform agnostic, meaning we can use any platform to present the event. When we produce your virtual conference, we see the platform as the framework that houses what really matters – the content. So, when it comes to choosing a platform, we can use our preferred platform or we can design something totally custom to fit your unique needs.
A good virtual event platform includes a branded front-end experience for your attendees where they can seamlessly interact with the environment. The platform makes it easy for guests to network with other attendees and virtually immerse themselves in the event. The back-end should feature a host of analytics so you can accurately track your ROI.
A web-based event gives you the opportunity to build ultra-realistic, 3D environments that make your audience feel like they’re really part of the experience. Place 360 cameras in your sessions so your guests can look around freely as if they were sitting in the room. Or place your speakers on a branded virtual stage set in a 3D meeting hall or ballroom.
Analytics for Lead Capture and ROI
Many virtual platforms offer granular analytics on each attendee: what pages they viewed, sessions attended, how long they spent doing different activities, and more. These tools give us an advantage over live events when it comes to collecting data to measure ROI. By archiving chat sessions, polling results, and reviewing attendee behavior, we come back with a really strong insight into how effective an event is.
Remote Video Production
Content is king when it comes to virtual event production, and video content will likely take priority when you’re emulating a live event with speakers and presentations. TalkingTree uses state-of-the-art tools and techniques to produce broadcast-quality video content remotely. We know it can be daunting to ask presenters to create their own videos at home. That’s why we’ve streamlined the process so it’s as easy as pressing the big red button. Seriously, we thought of everything.
Remote video kits
We’ll ship you a layman-friendly package complete with video production essentials like lighting, tripods, microphones, and even a green screen if you need it. And for a camera, you probably already have a great one in your pocket right now. We actually encourage clients to use their cell phone camera because nearly every modern smartphone today records in full HD format and auto-adjusts lighting for a broadcast-ready picture.
Just like a physical event, content rules the virtual event space. Your most important asset is digital content – presentations, interactive activities, branded videos, etc. These are the vehicles that drive your message and keep guests engaged. Whether we’re meeting in-person or on the cloud, our production team ensures broadcast-quality digital content for every event.
Optimized Streaming Capabilities
At TTC we use broadcast streaming tools that allow us to stream up to 4K from anywhere, to anywhere. During the event, we monitor your contributor’s internet speeds in realtime in order to optimize their streaming video quality. We also provide support by streaming a return screen back to contributors with presentation notes, guest lists, questions, or whatever they need during a presentation.
Are you ready to kick off your event, 2020 style? Give us a call and let’s see how we can help you create an unforgettable virtual event experience.